LatestCoverageAll 50 states, D.C. and five territories now on the ledger|NewPuerto Rico's 78 municipios ledgered, municipio by municipio|FeatureAssessment appeal workspace — build a filing package from your own evidence|FeatureLiving reports — versioned, re-runnable, exportable|DevelopersMetered REST gateway · issued keys · signed webhooks|Live market readings · refreshed on loadAlbuquerque · NMMedian List$360K+1.3%|Austin · TXMedian List$290K-3.5%|Baltimore · MDMedian List$265K+1.1%|Bernalillo County · NMMedian List$364K+2.7%|Bexar County · TXMedian List$303K+3.7%|Boston · MAMedian List$875K+6.1%|Charlotte · NCMedian List$402K+1.2%|Chicago · ILMedian List$410K+7.8%|Clark County · NVMedian List$447K+0.1%|Columbus · OHMedian List$300K+0.7%|Cook County · ILMedian List$348K+5.1%|Dallas · TXMedian List$412K+3.4%|Davidson County · TNMedian List$465K-1.1%|Denver · COMedian List$618K+5.0%|Detroit · MIMedian List$321K-2.7%|Duval County · FLMedian List$312K-1.4%|El Paso · TXMedian List$301K+11.1%|Fort Worth · TXMedian List$330K-1.5%|Franklin County · OHMedian List$301K+0.1%|Fresno · CAMedian List$375K+2.1%|Harris County · TXMedian List$327K+0.6%|Houston · TXMedian List$325K-2.3%|Indianapolis · INMedian List$250K+2.7%|Jackson County · MOMedian List$275K+7.0%|Jacksonville · FLMedian List$312K-1.4%|Jefferson County · KYMedian List$248K-4.3%|Kansas City · MOMedian List$310K+3.1%|King County · WAMedian List$850K-4.0%|Las Vegas · NVMedian List$450K+1.1%|Los Angeles · CAMedian List$1M-1.7%|Louisville · KYMedian List$280K+1.8%|Maricopa County · AZMedian List$458K-0.4%|Marion County · INMedian List$259K+3.7%|Mecklenburg County · NCMedian List$407K-5.3%|Memphis · TNMedian List$209K+4.7%|Mesa · AZMedian List$490K-0.9%|Milwaukee · WIMedian List$245K+2.7%|Multnomah County · ORMedian List$518K-1.2%|Nashville · TNMedian List$495K+3.1%|New York · NYMedian List$885K+8.7%|Oklahoma City · OKMedian List$275K-0.4%|Oklahoma County · OKMedian List$259K-0.7%|Philadelphia · PAMedian List$279K+4.6%|Phoenix · AZMedian List$452K+0.5%|Pima County · AZMedian List$373K+0.9%|Portland · ORMedian List$518K-2.2%|Sacramento · CAMedian List$510K+4.0%|San Antonio · TXMedian List$257K-2.9%|San Diego · CAMedian List$910K+1.1%|San Francisco · CAMedian List$1.6M+14.9%|San Jose · CAMedian List$1.6M-5.9%|Santa Clara County · CAMedian List$1.3M+0.1%|Seattle · WAMedian List$844K+1.2%|Shelby County · TNMedian List$250K-2.8%|Suffolk County · MAMedian List$857K+7.3%|Tarrant County · TXMedian List$385K-1.2%|Travis County · TXMedian List$497K-5.3%|Tucson · AZMedian List$324K-0.9%|Wayne County · MIMedian List$160K0.0%|LatestCoverageAll 50 states, D.C. and five territories now on the ledger|NewPuerto Rico's 78 municipios ledgered, municipio by municipio|FeatureAssessment appeal workspace — build a filing package from your own evidence|FeatureLiving reports — versioned, re-runnable, exportable|DevelopersMetered REST gateway · issued keys · signed webhooks|Live market readings · refreshed on loadAlbuquerque · NMMedian List$360K+1.3%|Austin · TXMedian List$290K-3.5%|Baltimore · MDMedian List$265K+1.1%|Bernalillo County · NMMedian List$364K+2.7%|Bexar County · TXMedian List$303K+3.7%|Boston · MAMedian List$875K+6.1%|Charlotte · NCMedian List$402K+1.2%|Chicago · ILMedian List$410K+7.8%|Clark County · NVMedian List$447K+0.1%|Columbus · OHMedian List$300K+0.7%|Cook County · ILMedian List$348K+5.1%|Dallas · TXMedian List$412K+3.4%|Davidson County · TNMedian List$465K-1.1%|Denver · COMedian List$618K+5.0%|Detroit · MIMedian List$321K-2.7%|Duval County · FLMedian List$312K-1.4%|El Paso · TXMedian List$301K+11.1%|Fort Worth · TXMedian List$330K-1.5%|Franklin County · OHMedian List$301K+0.1%|Fresno · CAMedian List$375K+2.1%|Harris County · TXMedian List$327K+0.6%|Houston · TXMedian List$325K-2.3%|Indianapolis · INMedian List$250K+2.7%|Jackson County · MOMedian List$275K+7.0%|Jacksonville · FLMedian List$312K-1.4%|Jefferson County · KYMedian List$248K-4.3%|Kansas City · MOMedian List$310K+3.1%|King County · WAMedian List$850K-4.0%|Las Vegas · NVMedian List$450K+1.1%|Los Angeles · CAMedian List$1M-1.7%|Louisville · KYMedian List$280K+1.8%|Maricopa County · AZMedian List$458K-0.4%|Marion County · INMedian List$259K+3.7%|Mecklenburg County · NCMedian List$407K-5.3%|Memphis · TNMedian List$209K+4.7%|Mesa · AZMedian List$490K-0.9%|Milwaukee · WIMedian List$245K+2.7%|Multnomah County · ORMedian List$518K-1.2%|Nashville · TNMedian List$495K+3.1%|New York · NYMedian List$885K+8.7%|Oklahoma City · OKMedian List$275K-0.4%|Oklahoma County · OKMedian List$259K-0.7%|Philadelphia · PAMedian List$279K+4.6%|Phoenix · AZMedian List$452K+0.5%|Pima County · AZMedian List$373K+0.9%|Portland · ORMedian List$518K-2.2%|Sacramento · CAMedian List$510K+4.0%|San Antonio · TXMedian List$257K-2.9%|San Diego · CAMedian List$910K+1.1%|San Francisco · CAMedian List$1.6M+14.9%|San Jose · CAMedian List$1.6M-5.9%|Santa Clara County · CAMedian List$1.3M+0.1%|Seattle · WAMedian List$844K+1.2%|Shelby County · TNMedian List$250K-2.8%|Suffolk County · MAMedian List$857K+7.3%|Tarrant County · TXMedian List$385K-1.2%|Travis County · TXMedian List$497K-5.3%|Tucson · AZMedian List$324K-0.9%|Wayne County · MIMedian List$160K0.0%|
Property-class scope

The story of this market

The typical home in ZIP 99688 sells for about $280,000, or $208 per square foot.

Prices are down 18.7% from a year ago, which gives buyers more room to negotiate. Homes take about 76 days to sell, which is slow. HUD's fair market rent for a two-bedroom is $1,375 a month.

ZIP market report · consumer edition · quarterly refresh
Track this ZIP

ZIP 99688

Matanuska-Susitna County →Anchorage marketrefreshed Sep 14, 2026next refresh Oct 14, 2026
Market mood · neutral

The housing market in ZIP 99688 (Willow, AK) reflects a balanced, rural posture characterized by moderate sales volume and modest price softening following pandemic-era appreciation. High vacancy rates are skewed by recreational and seasonal secondary cabins throughout the lakes and trail corridors. Buyer demand remains grounded in privacy, lifestyle homesteading, and outdoor recreation rather than conventional suburban expansion.

Who this ZIP fits

ZIP 99688 best suits outdoor enthusiasts, mushers, homesteaders, and remote workers seeking acreage, privacy, and direct wilderness access. It is less suited for daily commuters to Anchorage who require urban services and short travel times.

Parent geography
Aerial view · ZIP boundaries2020 Census ZCTA boundary over current aerial imagery
Leaflet Imagery © Esri, Maxar, Earthstar Geographics
Land area · 4,344.3 km²Water area · 27.1 km²U.S. Census Bureau TIGERweb — 2020 Census ZCTA5 boundary
Median sale price
$280,000
-18.7% year over year
Corroborated · 1 anchor · 4.8% off nearest
Days on market
76 days
Active listings
163
Listings with price cuts
18%
share of active listings
Sale-to-list ratio
96.4%
of asking price
ZIP Market ScoreZIP-SCORE-1.3 · 4/4 sections graded
41
Composite · average of graded sections
Computed only from this report's published readings — sections without data are excluded, never estimated.
0
Growth/100

Median prices moved down 18.7% year over year.

33
Liquidity/100

Homes spend a median of 76 days on market with 7.8 months of supply — a slower-moving market.

63
Momentum/100

18% of listings have cut prices · homes sell at 96.4% of asking — demand is running ahead of supply.

67
Safety & stability/100

no recorded foreclosure-ledger notices (0.0 per 10,000 residents) · unemployment 8.3% · poverty 13.0% — a mixed stability profile.

Median price · ten-year history

Researched annual trajectory for this ZIP, from published historical series

2016201720182019202020212022202320242025202620282030$180,000$225,000$270,000$315,000$360,000

Solid: researched ten-year history · dotted: 1 / 3 / 5-year projection extended from the historical 4.4%/yr trend — a deterministic estimate, not a published forecast or guarantee.

Property tax · ten-year history

Median annual property tax paid on this ZIP's residential parcels

2016201720182019202020212022202320242025202620282030$2,000$2,500$3,000$3,500$4,000

Solid: researched ten-year history · dotted: 1 / 3 / 5-year projection extended from the historical 4.0%/yr trend — a deterministic estimate, not a published forecast or guarantee.

Census trends · population flowsACS 2019-2023 5-year estimates
Population change
+2.1%

versus the prior ACS vintage

Net migration
+14 people

net influx — more people moved in than out

Population base
2,739

ZCTA 99688, Matanuska-Susitna Borough AK

Area context
Crime & safety

Crime rates in ZIP 99688 are characterized by low violent incident frequency typical of rural Mat-Su communities, though property crime and remote parcel theft occur occasionally. Regional safety is largely maintained through Alaska State Troopers rather than a dedicated municipal police department.

Schools & education

Public education is served by the Matanuska-Susitna Borough School District, primarily via Willow Elementary School and Susitna Valley Jr/Sr High School. Overall school ratings reflect small cohort sizes and mixed academic proficiency benchmarks.

Environmental & hazard

Wildfire is the prevailing natural threat, punctuated by historical severe blazes like the 2015 Sockeye Fire across northern Mat-Su. Severe winter freezes, seismic activity, and river floodplains along the Susitna drainage also drive localized hazard exposures and insurance underwriting standards.

Growth & development

Economic growth in Willow is driven by recreation, eco-tourism, regional mushing operations, and remote service contracting. Large-scale residential subdivision build-out remains limited in favor of large-acreage tracts and recreational homesteads.

Taxation

Composed from the ARED governance burden registry — tier-native tax structure (state + county + city + special districts), never averaged. State (Alaska) — Optional Municipal Residential / Homestead Exemption Authorization: Allows municipal taxing bodies to exempt a percentage of the assessed value (commonly up to 20%, often capped at $50,000, as implemented in jurisdictions like Anchorage) for owner-occupied primary residences. State (Alaska) — Statewide Senior Citizen and Disabled Veteran Property Tax Exemption: Mandates that municipalities exempt the first $150,000 of assessed property value from ad valorem taxation. Formula: Taxable Value = Max(0, Assessed Value - $150,000). State (Alaska) — Alaska Statutory Real Property Assessment Ratio and Municipal Levy Authority: Imposes an ad valorem property tax assessed at 100% full and true value (fair market value assessment ratio of 1.0) under AS 29.45.110.

Transportation & commute

Commuters travel along the George Parks Highway (AK-3), with typical driving times of roughly 35-45 minutes southward into Wasilla and 75-90 minutes into downtown Anchorage depending on winter road conditions.

Recreation & amenities

Willow is famous as the official restart site of the Iditarod Trail Sled Dog Race and provides extensive trail networks for snowmachining, mushing, and ATV riding. Willow Lake, Nancy Lake State Recreation Area nearby, and local creeks offer premier salmon and trout fishing.

Rental market

The long-term rental market in Willow is thin due to an owner-dominated and recreational-cabin inventory. Seasonal short-term rentals catering to anglers, mushing tourists, and summer travelers represent a significant share of non-owner-occupied activity.

Economy & employers

Willow's economy is anchored by outdoor recreation, tourism, hospitality, sled dog kennels, and construction trades. A substantial portion of the resident workforce commutes southward to Wasilla, Palmer, or Anchorage for corporate, medical, and governmental employment.

Transportation & infrastructure

Private vehicular travel via the George Parks Highway (Alaska Route 3) is the primary transport mode. The Alaska Railroad passes through Willow, providing seasonal passenger flag stops and freight service, but standard urban public transit is not present.

Development pipeline

Planning oversight is handled by the Matanuska-Susitna Borough, focusing largely on road service area maintenance, natural resource management, and rural land-use regulations without stringent municipal zoning codes.

Special districts

Parcels are subject to the Matanuska-Susitna Borough taxing district, along with specific local Service Areas for Fire Protection and Road Maintenance that assess incremental millages on real property.

Insurance & hazard market

Property insurance underwriting accounts for remote fire response times, non-hydranted water sources, and wildfire risk exposure. Winter freeze protection, woodstove auxiliary heating inspections, and earthquake endorsements are standard underwriting concerns.

Discovery profileACS 2019-2023 5-year estimates
Census profile · ZCTA 99688, Matanuska-Susitna Borough AK
Population
2,739
Median age
45.5 yrs
Owner-occupancy
81.4%
Median home value
$267,065
Median gross rent
$1,050
Median household income
$62,450
Median year built
1996
Vacancy rate
48.4%
Renter share
18.6%
Owner cost burden
23.4%
Renter cost burden
44.1%
Population change
+2.1%
Net migration
14
Work-from-home share
11.2%
Mean commute
38.6 min
Bachelor's or higher
22.8%
Unemployment
8.3%
Poverty rate
13%
Avg household size
2.38
White alone
82.5%
American Indian and Alaska Native
6.8%
Two or more races
7.1%
Hispanic or Latino
2.4%
Asian alone
0.7%
Black or African American alone
0.5%

Data retrieved from U.S. Census Bureau ACS tables B01003, B01002, B03002, B25077, B25064, B19013, B25034, B25002, B25003, B25070, B25091, B08024, B08013, B15003, B23025, B17001, and B25010 for ZCTA 99688.

Public schools with an address here · 2

Public schools whose reported address is in this area (NCES). Not attendance boundaries — schools that serve residents may sit outside it. Check the district's address locator for assignment.

Willow Elementary SchoolElementary4/10Matanuska-Susitna Borough School DistrictServes pre-kindergarten through 5th-grade students locally in Willow.
Susitna Valley Jr/Sr High SchoolHigh5/10Matanuska-Susitna Borough School DistrictServes middle and high school students across northern Mat-Su Borough in nearby Talkeetna/Sunshine.
Utilities & services
ElectricMatanuska Electric Association (MEA)Member-owned electric cooperative serving the Mat-Su region.
Internet / BroadbandMatanuska Telephone Association (MTA) / StarlinkMTA provides DSL and expanding fiber-optic links; satellite solutions like Starlink are widely utilized for remote parcels.
WaterPrivate Water WellsIndividual on-site groundwater wells predominate across residential parcels.
SewerOn-Site Septic SystemsMunicipal sewer is not available; properties rely on state-permitted private septic tanks and leach fields.
Trash & RecyclingMat-Su Borough Solid Waste / Willow Transfer StationLocal residents utilize the borough transfer site or private waste hauling services.
Amenities & attractions3 retained amenities · 2 developments on the horizon
Inside this ZIP
Willow Lake & Community Center
Park and Civic Facility

Serves as the renowned official restart location for the annual Iditarod Trail Sled Dog Race and a community event hub.

Nancy Lake State Recreation Area
State Recreation Area

Bordering southern Willow, offering extensive canoe trails, winter snowmachine loops, and public-use rustic cabins.

Willow Creek State Recreation Site
Recreation / Fishery Access

Major sportfishing destination renowned for king salmon, silver salmon, and rainbow trout fishing along the Susitna River confluence.

On the horizon · announced & under construction
Parks Highway Safety Corridor ImprovementsInfrastructureUnder ConstructionOngoing Alaska DOT&PF corridor improvements including lane expansions, passing lanes, and intersection enhancements north through Willow.
Mat-Su Borough Broadband Expansion ProjectTelecommunicationsOngoingPublic-private grant funding initiatives to extend high-speed fiber-optic connectivity to rural northern Mat-Su communities including Willow.
Sources · 5 cited

Key-figure check: no independent anchor retained yet — first-researched cycles establish the anchor baseline this pass.